In early 2026, the entire professional community of Foshan's home and furniture manufacturing industry was shaken by a piece of news: Zhongshan Liangshun Kitchen & Bath Co., Ltd. successfully acquired a core land parcel in the New West area of Lunjiao's "Dual Intelligence" Industrial Park for 300 million yuan.

Three hundred million yuan for 20.65 mu of land (approximately 1.38 hectares). At a time when a significant portion of industry players are loudly proclaiming "production capacity relocation overseas" and "excessively high costs," Liangshun's move is nothing short of a high-profile, strategically risky bet against the current trend. The question being hotly debated in business circles is: With an already operational production base in Zhongshan, what motivates the company to invest such a substantial amount to return to Lunjiao? This decision goes far beyond simple production capacity expansion. Behind it lie a deep strategic development philosophy formulated by the company's leadership and an inseparable emotional connection to its place of origin – a phenomenon known in local practice as the "Shunde Enterprise Return."

1. Root Connection: A Quality Transformation from Departure to Return

The company's story must begin with its origins. For many years, Liangshun Company has been focused on the kitchen sink sector, and its very first steps were taken on this very land – Xicun Village, Lunjiao. Although the original stainless steel sink factory was later established in Zhongshan due to development needs, the name "Lunjiao" has always remained an indelible mark in the heart of the company's founder.

This land acquisition, contrary to outside speculation, is not driven by emotion or market speculation. On the contrary, it is a firm and prudent step within the framework of the Shunde government's "Enterprise Return" program. In the past two years, the Lunjiao Subdistrict Office has made significant efforts to improve the business and investment environment to retain high-quality enterprises within its jurisdiction. From the development of transportation infrastructure to the optimization of industrial support systems and the acceleration of administrative procedures – all these systematic changes have convinced Liangshun's leadership that the optimal time to "come home" has arrived.

As a representative of Liangshun Company officially stated at the signing ceremony: "We went out to grow and consolidate our market position; we are returning to build a solid foundation for long-term development." The 300 million yuan investment is not merely the purchase of 20.65 mu of land. It is a "ticket to the future" and an act of institutional trust in the industrial potential of the Lunjiao region.

2. Large-Scale Investment: Capital Allocation Structure

A common perception in the public mind is that scale is the decisive factor for survival in manufacturing. However, Liangshun Company adheres to a fundamentally different approach based on specialization and continuous improvement. Every single yuan of the 300 million has been allocated to priority strategic tasks.

According to the approved project plan, a modern intelligent complex with a total construction area of 55,000 square meters will be built on this 20.65 mu of land. The implementation of this project implies not just an increase in production area, but a fundamental transformation of the corporate model.

First, the intelligent transformation of the production sector. Dispersed and fragmented production processes will be replaced by centralized automated production lines. The company plans to introduce fully automatic stamping lines and robotic welding equipment, creating a production environment that operates with minimal human intervention (a so-called "unmanned factory"). This decision will not only significantly increase the quality and output of stainless steel sinks but also enable micro-level control of production tolerances. For a company striving for leadership in the high-quality integrated kitchen and bathroom solutions segment, this is a key competitive advantage.

Second, the quality transformation of the R&D sector. The most striking element of the project is the creation of a high-end research and development center, as well as a platform for conducting experiments and tests. In the past, the R&D activities of many small and medium-sized enterprises were constrained by a lack of dedicated space, forcing them to work "blindly" without a proper experimental foundation. Upon completion of the project, Liangshun Company will have testing laboratories and load testing centers that meet national standards. This means the company is no longer willing to be a "follower," processing materials for third parties, but is striving to become a "leader," setting industry standards.

3. The Battle for Breakthrough: Seizing the Last Entrance Ticket to the "Smart Home" Market

What are the reasons for such a significant investment in kitchen and bathroom equipment production during a downward cycle in the real estate market?

Liangshun's leadership has demonstrated a profound understanding of market trends: the kitchen and bathroom industry has entered a stage of stock market competition ("zero-sum game" competition). Price war strategies are inevitably leading to decline; survival and prosperity can only be guaranteed through technological superiority.

With the post-90s and post-00s generations becoming the main consumer force, their requirements for kitchen and bathroom equipment have long surpassed basic functionality. Convenience, aesthetic appeal, and smart features have become priority characteristics. For Liangshun Company, the main goal of building the 55,000-square-meter complex is precisely to solve the integration problem of integrated smart kitchen and bathroom equipment.

From smart mirrors with automatic defogging functions to integrated kitchen systems with overheating protection and synchronized operation with range hoods – Liangshun Company is transforming traditional metal products into "smart terminals." This new land parcel will become the company's testing ground for the transition from traditional manufacturing to smart manufacturing.

4. Confidence is More Valuable Than Gold

In the current macroeconomic environment, the decision to invest 300 million yuan in land acquisition and factory construction sends a powerful signal to the market, carrying a significant psychological effect.

For Liangshun's customers and suppliers, this decision powerfully demonstrates the company's financial stability and strategic certainty. It shows that the company not only has the ability to maintain stability but also the courage to expand against the trend. This willingness to engage in "counter-cyclical investment" (investing during a downturn in the economic cycle) is often a necessary step on a company's path to becoming an industry leader.

For Lunjiao's "Dual Intelligence" Industrial Park, the settlement of Liangshun Company is a powerful development impetus. It marks the formation of a solid industrial cluster effect in this park, which is focused on "Dual Intelligence" (intelligent equipment and smart homes).

Conclusion: Returning is for the purpose of setting off more powerfully into the future.

The date of January 12, 2026, will forever be etched in the corporate history of Liangshun Kitchen & Bath. When the excavator's bucket first digs into this 20.65 mu of land, it will lift not just soil. It will lift Liangshun Company's future, measured in the tens of billions.

From leaving its homeland to returning home, Liangshun Company, through its 300 million yuan investment, demonstrates that the foundation of Chinese manufacturing has never been shaken. It has simply been seeking more fertile soil to bloom even more brilliantly.

All that remains is to wait and see how this modern intelligent production base in Lunjiao, producing exquisite hardware accessories and smart kitchen and bathroom solutions, will bring warmth and light to millions of homes.